What it pays
Government survey numbers — not estimates, not ads.
In India, Professionals earn about ₹38,298 a month on average — around ₹4.6 lakh a year (government PLFS survey via ILOSTAT, occupation-family figure).
Think you get this job?Six quick questions on how it really works — with a hint and the reason behind every answer.
Test yourself →The work, task by task
These are the real jobs-to-be-done, not a wish list. Each task shows where we found it, and the prompt underneath is written for that exact task.
Coordinate3
Oversee SEO and SEM campaign execution
+Produce a campaign brief that ties SEO keywords to our product pages, list target queries, landing pages, and…
Oversee SEO and SEM campaign execution
+Produce a campaign brief that ties SEO keywords to our product pages, list target queries, landing pages, and paid search bids, then send to Priya in content and Leo in design to implement by next Monday.
The tools that do the workGoogle AnalyticsGoogle Looker Analyticsjob descriptionsO*NETWikipedia
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Collaborate with content, design, and product teams
+Set up a collaboration plan that names deliverables, timelines, and single owners: content drafts to Priya,…
Collaborate with content, design, and product teams
+Set up a collaboration plan that names deliverables, timelines, and single owners: content drafts to Priya, design comps to Leo, product notes to Maya, with weekly check-ins and a shared decision log starting this Friday.
The tools that do the workHubSpotGoogle Analyticsjob descriptionsO*NETWikipedia
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Manage social media marketing initiatives
+Plan and calendar four weeks of social posts aligned to the product launch, draft copy and creative briefs…
Manage social media marketing initiatives
+Plan and calendar four weeks of social posts aligned to the product launch, draft copy and creative briefs for each channel, map paid boosters for two priority posts, then schedule, monitor engagement daily and send a performance summary to the social lead every Friday.
The tools that do the workFacebookHubSpotO*NETWikipedia
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Get approval1
Define and monitor SEO KPIs
+Set up a measurable SEO dashboard of organic sessions, top 20 keyword rankings, conversion rate from organic,…
Define and monitor SEO KPIs
+Set up a measurable SEO dashboard of organic sessions, top 20 keyword rankings, conversion rate from organic, and backlink velocity; check baseline data from the past six months, assign monthly targets, and report variances to Priya and the global strategy lead on the first Monday of each month.
The tools that do the workGoogle AnalyticsGoogle Looker Analyticsjob descriptionsO*NETWikipedia
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Keeping the record1
Create content strategies for digital media.
+Create a three-month content plan that targets buyer-stage topics, assign formats and channels for each…
Create content strategies for digital media.
+Create a three-month content plan that targets buyer-stage topics, assign formats and channels for each asset, set KPIs for traffic and leads, brief writers and designers with audience personas, and deliver the editorial calendar to the content director by next Wednesday.
The tools that do the workHubSpotO*NETWikipedia
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The daily work17
Conduct keyword research and competitor analysis
+Do comprehensive keyword research for our Q4 SaaS growth plan, map high-value keywords by intent and volume,…
Conduct keyword research and competitor analysis
+Do comprehensive keyword research for our Q4 SaaS growth plan, map high-value keywords by intent and volume, benchmark five direct competitors’ top organic and paid terms, and deliver a ranked keyword list with brief opportunity notes by Friday.
The tools that do the workGoogle AnalyticsElasticsearchjob descriptionsO*NET
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Stay updated on digital advertising trends and tools
+Compile a weekly briefing on digital advertising trends affecting mid-market B2B SaaS—note new ad formats,…
Stay updated on digital advertising trends and tools
+Compile a weekly briefing on digital advertising trends affecting mid-market B2B SaaS—note new ad formats, bidding models, three emerging tools, estimated impact on our channels, and recommend one test to run next month.
The tools that do the workHubSpotjob descriptionsWikipedia
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Purchase or negotiate placement of listings in local search engines, directories, or digital mapping technologies.
+Negotiate and secure local search and map placements for our three New York offices: obtain current listing…
Purchase or negotiate placement of listings in local search engines, directories, or digital mapping technologies.
+Negotiate and secure local search and map placements for our three New York offices: obtain current listing options, costs, and placement dates from directory reps, confirm citation consistency, and finalize contracts for the best two by Wednesday.
The tools that do the workFacebookO*NET
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Implement online customer service processes to ensure positive and consistent user experiences.
+Design and document an online customer service flow that guarantees response SLAs, channel handoffs between…
Implement online customer service processes to ensure positive and consistent user experiences.
+Design and document an online customer service flow that guarantees response SLAs, channel handoffs between chat and email, escalation rules, and satisfaction follow-up; produce scripts and an implementation timeline for launch in six weeks.
The tools that do the workMarketo Marketing AutomationO*NET
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Identify methods for interfacing Web application technologies with enterprise resource planning or other system software.
+Draft online transaction and data security policy language that covers payment handling, user authentication,…
Identify methods for interfacing Web application technologies with enterprise resource planning or other system software.
+Draft online transaction and data security policy language that covers payment handling, user authentication, cookie consent, and vendor PCI expectations, then circulate to legal and IT for review with a summary of business risks.
The tools that do the workMicrosoft AccessO*NET
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Assist in the development of online transaction or security policies.
+Map integration options between our web lead forms and enterprise CRM and billing systems, list required data…
Assist in the development of online transaction or security policies.
+Map integration options between our web lead forms and enterprise CRM and billing systems, list required data fields, authentication methods, failure modes, and a phased rollout plan with testing checkpoints for the engineering team.
The tools that do the workJavaScriptHTMLO*NET
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Define product requirements, based on market research analysis, in collaboration with user interface design and engineering staff.
+Define the product requirements document from our market research findings, workshop it with Priya in UI and…
Define product requirements, based on market research analysis, in collaboration with user interface design and engineering staff.
+Define the product requirements document from our market research findings, workshop it with Priya in UI and Mateo in engineering this week, reconcile priority features and success metrics, then circulate the signed draft to the product steering group by Friday.
The tools that do the workGoogle AnalyticsO*NET
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Assist in the evaluation or negotiation of contracts with vendors or online partners.
+Draft negotiation points and a scoring matrix for the vendor contract with BrightReach, run the terms past…
Assist in the evaluation or negotiation of contracts with vendors or online partners.
+Draft negotiation points and a scoring matrix for the vendor contract with BrightReach, run the terms past legal and finance, propose our walkaway and concession limits, and schedule a negotiation call with the partner for Tuesday morning.
The tools that do the workHubSpotO*NET
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Resolve product availability problems in collaboration with customer service staff.
+Investigate the stockout pattern affecting the summer bundle, map complaints from customer service to…
Resolve product availability problems in collaboration with customer service staff.
+Investigate the stockout pattern affecting the summer bundle, map complaints from customer service to warehouse logs, propose three mitigations with expected impact and cost, and get operations to pilot the preferred fix next week.
The tools that do the workMicrosoft AccessO*NET
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Perform on-page SEO and website health audits
+Run a full on‑page SEO and site health audit, list the top ten technical and content issues by traffic risk,…
Perform on-page SEO and website health audits
+Run a full on‑page SEO and site health audit, list the top ten technical and content issues by traffic risk, prioritise quick wins for conversion lift, and hand the prioritized task list to web engineering for implementation this sprint.
The tools that do the workElasticsearchGoogle Analyticsjob descriptions
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Define role requirements and qualifications
+Write the role profile and candidate must‑haves for a senior growth marketer, include KPIs, experience in…
Define role requirements and qualifications
+Write the role profile and candidate must‑haves for a senior growth marketer, include KPIs, experience in paid and organic channels, and interview scorecard questions, then circulate to HR and the hiring manager for approval by Wednesday.
The tools that do the workMarketo Marketing Automationjob descriptions
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Work with advertising agencies to create ad copy
+Develop three headline and body copy variants for the new display campaign, align tone with the global brand…
Work with advertising agencies to create ad copy
+Develop three headline and body copy variants for the new display campaign, align tone with the global brand brief, test them in two channels, and send the top two to our creative agency with usage specs and launch date next Monday.
The tools that do the workAdobe PhotoshopWikipedia
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Manage email marketing campaigns
+Schedule and send the June welcome and re‑engagement email series to the North America B2B list, A/B test…
Manage email marketing campaigns
+Schedule and send the June welcome and re‑engagement email series to the North America B2B list, A/B test subject lines and CTAs, confirm tracking parameters and unsubscribe handling, then report open, click and conversion rates by Friday.
The tools that do the workHubSpotWikipedia
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Implement mobile advertising strategies
+Design and launch a two‑week mobile display and in‑app campaign targeting SME owners in California, set…
Implement mobile advertising strategies
+Design and launch a two‑week mobile display and in‑app campaign targeting SME owners in California, set frequency caps and geo audiences, capture attribution tags, and deliver daily spend and CPI updates to the growth lead.
The tools that do the workFacebookGoogle AnalyticsWikipedia
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Automate advertising processes using software systems
+Build an automated campaign flow to trigger prospect nurture messages when demo request events occur, map the…
Automate advertising processes using software systems
+Build an automated campaign flow to trigger prospect nurture messages when demo request events occur, map the events to score changes, create task handoffs to sales, and test the end‑to‑end before enabling live.
The tools that do the workMarketo Marketing AutomationWikipedia
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Advise and develop strategies for brand entry
+Draft a market entry brief for Germany: competitive positioning, pricing bands, top three channel partners, a…
Advise and develop strategies for brand entry
+Draft a market entry brief for Germany: competitive positioning, pricing bands, top three channel partners, a phased launch timeline, and three KPI targets, then circulate to the regional director for signoff next Wednesday.
The tools that do the workGoogle AnalyticsESCO
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Perform previous studies of perception of customers
+Run a short customer perception study: prepare a 10‑question survey for recent buyers, push to the US sample,…
Perform previous studies of perception of customers
+Run a short customer perception study: prepare a 10‑question survey for recent buyers, push to the US sample, collect responses for ten days, analyse sentiment and net promoter score, and deliver a one‑page insight memo to the CMO.
The tools that do the workElasticsearchESCO
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Built on public evidence: O*NET®, ESCO, Wikipedia, U.S. Bureau of Labor Statistics, ILOSTAT. All sources & licenses
Built on public evidence: O*NET®, ESCO, Wikipedia, U.S. Bureau of Labor Statistics, ILOSTAT. All sources & licenses